Elyse M. McCabe
4588 Sunderman Rd Rockford, IL 61114 | 920-918-0203 | [email protected]
PROFILE Seeking career in Advertising/PR to utilize the following strengths:
-Effective communication skills developed from over six years of experience with public
speaking, presentations and various theater performances
- Offering effective problem solving skills
- Highly motivated to ensure company success
- Strong work ethic shaped from years of work experience
- Ability to collaborate well with others in diverse settings.
EDUCATION MARQUETTE UNIVERSITY, Milwaukee, WI
Bachelor of Arts Degree in Advertising, anticipated in May 2011
Minor: Psychology GPA: 3.54/4.0 Major GPA: 3.8/4.0
Dean's List: Spring 2009, Fall 2009, Spring 2010, Fall 2010, Spring 2011
RELATED MARQUETTE UNIVERSITY, Campaigns, Milwaukee, WI
EXPERIENCE Wisconsin Humane Society Adoption Campaign, January 2011 - May 2011
- Developed comprehensive Creative and PR campaign
- Organized and communicated between members as the Account Executive
- Created survey on SurveyMonkey.com to gain key insights of target audience
- Presented campaign to Wisconsin Humane Society
MARQUETTE UNIVERSITY, Media Planning, Milwaukee, WI
Milwaukee Bucks Twitter Campaign, August 2010 - December 2010
- Created strategic goals to increase presence on Twitter
- Utilized SWOT analysis to understand current market
- Presented Twitter campaign to client
MARQUETTE UNIVERSITY, Advertising and PR Strategic Research, Milwaukee, WI
The Arthritis Foundation of Southeastern Wisconsin Awareness Campaign,
August 2010 - December 2010
- Interviewed subjects for qualitative research
- Created survey on SurveyMonkey.com
- Coded qualitative interviews for analysis
MARQUETTE UNIVERSITY, Copywriting, Milwaukee, WI
Burt's Bees Campaign, August 2010 - December 2010
- Developed Creative Brief and Consumer Profile
- Created and produced ads for magazines, out-of-home and TV media
- Designed promotional pages for client website
WORK ROCKFORD RENTALS, INC, Rockford, IL
EXPERIENCE Office Assistant, May 2009 to Present
- Processed and organized various client orders
- Provided general office support for the President
- Answered and relayed calls to the President
THIRD PERSON, INC., Milwaukee, WI
Advertising Intern, May 2011 to August 2011
- Provided support for Account Service by developing pre-campaign questionnaire and organizing current
campaign materials
- Currently creating web articles for Search Engine Optimization
MARQUETTE UNIVERSITY, Career Services Center, Milwaukee, WI
Marketing Intern, August 2010 to May 2011
- Developed promotional materials
- Provided social media services
- Represented Career Services Center at various events
MARQUETTE UNIVERSITY, Cobeen Residence Hall, Milwaukee, WI
Desk Receptionist, October 2008 to December 2010
- Trained new employees
- Developed rapport with residents and customers
- Maintained safety inside the building
SOFTWARE Experience with Microsoft Office, Photoshop, InDesign and Acrobat Pro
KNOWLEDGE
4588 Sunderman Rd Rockford, IL 61114 | 920-918-0203 | [email protected]
PROFILE Seeking career in Advertising/PR to utilize the following strengths:
-Effective communication skills developed from over six years of experience with public
speaking, presentations and various theater performances
- Offering effective problem solving skills
- Highly motivated to ensure company success
- Strong work ethic shaped from years of work experience
- Ability to collaborate well with others in diverse settings.
EDUCATION MARQUETTE UNIVERSITY, Milwaukee, WI
Bachelor of Arts Degree in Advertising, anticipated in May 2011
Minor: Psychology GPA: 3.54/4.0 Major GPA: 3.8/4.0
Dean's List: Spring 2009, Fall 2009, Spring 2010, Fall 2010, Spring 2011
RELATED MARQUETTE UNIVERSITY, Campaigns, Milwaukee, WI
EXPERIENCE Wisconsin Humane Society Adoption Campaign, January 2011 - May 2011
- Developed comprehensive Creative and PR campaign
- Organized and communicated between members as the Account Executive
- Created survey on SurveyMonkey.com to gain key insights of target audience
- Presented campaign to Wisconsin Humane Society
MARQUETTE UNIVERSITY, Media Planning, Milwaukee, WI
Milwaukee Bucks Twitter Campaign, August 2010 - December 2010
- Created strategic goals to increase presence on Twitter
- Utilized SWOT analysis to understand current market
- Presented Twitter campaign to client
MARQUETTE UNIVERSITY, Advertising and PR Strategic Research, Milwaukee, WI
The Arthritis Foundation of Southeastern Wisconsin Awareness Campaign,
August 2010 - December 2010
- Interviewed subjects for qualitative research
- Created survey on SurveyMonkey.com
- Coded qualitative interviews for analysis
MARQUETTE UNIVERSITY, Copywriting, Milwaukee, WI
Burt's Bees Campaign, August 2010 - December 2010
- Developed Creative Brief and Consumer Profile
- Created and produced ads for magazines, out-of-home and TV media
- Designed promotional pages for client website
WORK ROCKFORD RENTALS, INC, Rockford, IL
EXPERIENCE Office Assistant, May 2009 to Present
- Processed and organized various client orders
- Provided general office support for the President
- Answered and relayed calls to the President
THIRD PERSON, INC., Milwaukee, WI
Advertising Intern, May 2011 to August 2011
- Provided support for Account Service by developing pre-campaign questionnaire and organizing current
campaign materials
- Currently creating web articles for Search Engine Optimization
MARQUETTE UNIVERSITY, Career Services Center, Milwaukee, WI
Marketing Intern, August 2010 to May 2011
- Developed promotional materials
- Provided social media services
- Represented Career Services Center at various events
MARQUETTE UNIVERSITY, Cobeen Residence Hall, Milwaukee, WI
Desk Receptionist, October 2008 to December 2010
- Trained new employees
- Developed rapport with residents and customers
- Maintained safety inside the building
SOFTWARE Experience with Microsoft Office, Photoshop, InDesign and Acrobat Pro
KNOWLEDGE
